Smart TV

Manal Alalem

The Middle East's most-installed recipe app on Samsung Smart TV — 2,500+ recipes, 1,500+ videos, 300K+ users across 19 countries.

Manal Alalem brought one of the region's best-known cooking brands onto the living-room screen: more than 2,500 recipes and over 1,500 step-by-step videos covering Arab and Western cuisine, all navigable with nothing but a TV remote.

Samsung listed it as a Recommended App and pre-installed it on new Smart TV units across the Middle East, where it became one of the top ten apps in the region. At its peak it served over 300,000 users in 19 countries.

The work covered the full stack — a ten-foot interface designed for D-pad navigation, a content pipeline the client's own editors could run, and the backend APIs feeding it.

Year
2015
Status
Released September 2015
Role
Product engineering, TV UX, content pipeline, backend
Platforms
Samsung Smart TV
Stack
Samsung Tizen · Orsay SDK · JavaScript · Java backend

What mattered

  • 300K+ users across 19 countries
  • Pre-installed on new Samsung Smart TVs in the Middle East
  • Samsung 'Recommended App' listing; top-ten in the region

Screens

From the shipped product

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